Radical Content Creation: The "What Everyone Gets Wrong About" Template
Tell me you're the go-to expert without telling me you're the go-to expert
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Now on with the show!
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Content2Product Challenge
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Now on to this week’s Radical Content Creation Newsletter:
The "What Everyone Gets Wrong About" Template
Just today a colleague sent me an article called “What Everyone Gets Wrong about Multiple Streams of Income” - check it out here
I must confess I’ve not yet read it. But I saw the title and thought:
“That’s a great Content Creation Template!”
So here’s a brief outline of how to use the “What Everyone Gets Wrong About” Template
TITLE: “What Everyone Gets Wrong About [commonly accepted niche behavior]”
[describe the “commonly accepted niche behavior” that everyone gets wrong]
[list or bullet what they are getting wrong]
[describe what to do instead] This is a great place to include some kind of chart or infographic that shows what to do right.
The ultimate use of [positive niche behavior]
Then add a:
[Bonus Tip: another really good reason to change behavior — followed by a Call to Action to get more from you in exchange for their email]
And there you go! “Fill-in-the-blanks” simple content creation that will hook your readers from the start.
I could make this harder for you, but why?
Now let’s do one:
I’ve brought in my world famous consultant “Dr. Phil Indablanx” to make this as easy, simple, and doable as possible. Let’s go:
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TITLE: What Everyone Gets Wrong about Content Repurposing
99.9 % of content creators get this wrong about Content Repurposing:
Content Repurposing is only for repurposing the same content into many forms across many platforms.
The ultimate form of Content Repurposing is converting your content into profitable digital products so you can make 6 figures.
Bonus Tip: Create a new or find an existing content piece and convert it into a 60 minute Masterclass.
Your Deep Dive Audio Discussion
Your Bonus Tips
1. Embrace Video Formats: Many creators underestimate the power of visual content. Instead of just writing blogs or social media posts, consider turning your favorite articles into engaging videos or animated explainers. This not only appeals to a wider audience but can also lead to increased shares and visibility.
2. Utilize Social Proof: In your content, highlight testimonials, case studies, or success stories from others who have effectively repurposed their content. This reinforces the effectiveness of your strategies and encourages your readers to take action. A visual testimonial can be a nice touch here!
3. Leverage Email Marketing: Repurpose your top content pieces into a valuable newsletter series. Not only does this keep your existing audience engaged, but it can also attract new subscribers when properly promoted. Offer exclusive insights or behind-the-scenes content to incentivize sign-ups.
4. Create a Resource Hub: Aggregate all your repurposed content into a well-organized resource hub on your website. This serves as a one-stop-shop for your audience to access various formats of your content efficiently. Promoting this hub in your newsletters can drive more traffic and engagement.
5. Engage Your Community: Start a conversation around your content by creating polls or questions related to your topic on social media. Gather insights, and use those to enhance your existing content further. Engaging with your audience this way creates a feeling of community and loyalty.
6. Experiment with Different Audiences: Don’t be afraid to tailor your repurposed content for different demographics. A piece focused on beginners could be reworked as an advanced guide for seasoned professionals, expanding your reach and catering to specific needs within your niche.
7. Automate and Simplify: Use tools to streamline your repurposing process. Automation tools for social media scheduling, graphic creation, and email campaign management can save you time and energy, allowing you to focus more on content creation and less on logistics.
Your Video Training
Your “How to Use the “What Everyone Gets Wrong About Template” Checklist
Creating engaging and impactful content can be streamlined by following a structured approach. Here’s a step-by-step guide on how to effectively utilize the “What Everyone Gets Wrong About” template.
Choose Your Niche Subject
Select a relevant topic within your niche. It should be something that many people often misunderstand or misconstrue. For instance, “What Everyone Gets Wrong About Content Repurposing.”Identify the Commonly Accepted Behavior
Clearly outline the behavior that is widely accepted but incorrect. Describe the misconceptions people have regarding this behavior to set the context. Example: “99.9% of content creators think content repurposing is only about reformatting the same ideas across various platforms.”List the Misconceptions
Create a bullet-point list that summarizes the key misunderstandings. This will provide clarity for your readers and help them recognize the inaccuracies in their thinking. Example:Content repurposing is just resizing and reshuffling.
It doesn’t offer real value to your audience.
It’s too time-consuming to be worth it.
Suggest What to Do Instead
Replace the misconceptions with actionable advice. Share alternative strategies or insights on how to engage effectively with the content creation process. A chart or infographic can enhance this section by visually organizing the information. Example: “The ultimate form of content repurposing involves creating profitable digital products from your existing content.”Highlight the Ultimate Positive Behavior
Emphasize the benefits of embracing the correct approach. Encourage your readers to pursue this positive behavior, providing them with a vision of success. Example: “By transitioning to strategic content repurposing, you can scale your content efforts and potentially earn six figures.”Add a Bonus Tip
Offer an additional piece of valuable advice that further encourages change. Make this a practical takeaway and include a compelling call to action. Example: “Bonus Tip: Transform a piece of existing content into a 60-minute masterclass to engage your audience deeper. For more tips and resources, subscribe to our newsletter!”Finalize Your Content
Round off your piece with a catchy conclusion that reiterates your main point and encourages further interaction with your content. This could be an invitation to share their thoughts or sign up for more insights.
Your Radical Content Creation Workbook for the ““What Everyone Gets Wrong About” Template
Section 1: Summary of Main Points Covered
Choose Your Niche Subject
Select a misunderstood topic within your niche (e.g., content repurposing).
Identify the Commonly Accepted Behavior
Clarify widely accepted but incorrect ideas related to the subject (e.g., misconceptions about content repurposing).
List the Misconceptions
Create a bullet-point list to highlight key misunderstandings.
Example Misconceptions:
Content repurposing is just resizing and reshuffling.
It doesn’t offer real value to your audience.
It’s too time-consuming to be worth it.
Suggest What to Do Instead
Provide actionable advice that counters the misconceptions.
Example: Discuss how to create profitable digital products from existing content.
Highlight the Ultimate Positive Behavior
Emphasize the benefits of adopting the correct approach.
Example: "Strategic content repurposing can scale your efforts and boost income."
Add a Bonus Tip
Offer additional practical advice and a call to action.
Example: Convert existing content into a 60-minute masterclass.
Finalize Your Content
Craft a catchy conclusion to encourage reader engagement.
Section 2: Questions to Consider
What niche subjects do you believe are commonly misunderstood?
Why do you think these misconceptions exist in your chosen niche?
How can clarifying these misconceptions benefit your audience?
What strategies can you implement to challenge these commonly accepted behaviors?
How can you practically measure the effectiveness of your content repurposing?
Section 3: Practical Exercises
Identify Personal Misconceptions
Write down three subjects within your niche that you think many people misunderstand.
Research and List Misconceptions
Conduct research and list at least three misconceptions for each subject identified.
Develop Actionable Advice
For each misconception, draft a paragraph of actionable advice that counters the false idea.
Create a Visual Guide
Design a simple infographic or chart that illustrates the false misconceptions versus the correct approaches.
Write a Catchy Conclusion
Draft a compelling conclusion that could be used to wrap up an article on one of the topics identified.
Want more?
Check out the Starter (or Restart) level of the Content Profit Systems Mentor Program:
Great template topic (and great subhead on the email, too!)
This is helpful! I will use it too⭐️☺️