21 Ways to Repurpose Your Content

Get more visibility and profit

Today you’re going to discover 21 profitable ways to reuse, recycle, and repurpose your articles.

It’s important to note that an article is just one expression of your expertise. My method has 3 pillars:

• Create with Purpose

• Promote with Grace

• Profit with Ease

So now we’re going to look at 7 ways to package your expertise into micro article trainings, 7 ways to repurpose your articles into profitable and graceful promotional messages, and 7 ways to repurpose your articles into profitable digital products.

Let’s get started:

Create with Purpose

Remember these are 7 profitable ways to package your expertise:

• STOP!: Start by telling your readers to stop doing something that is commonly accepted as the right thing to do. Explain how doing it wrong hurts them. Then offer the better way to do it.

• 3 Myths: Deliver 3 commonly held myths on your topic and then deliver the reality.

• 3 Mistakes: Provide 3 common mistakes in your niche and then deliver what to do instead.

• The Perfect Cure: Name a common challenge in their niche and deliver your perfect cure.

• 3 Secrets: Give them 3 powerful strategies for success on a topic in your niche.

• 3 Advanced Tips: 3 immediately useable tips on a particular niche topic.

• Universal Laws: You can do laws, rules, guidelines, etc. Small nuggets of gold from your niche topic.

• BONUS: 3 Pillars: Remember my 3 pillars mentioned above? Now deliver yours.

Small nuggets of gold from your niche topic.

You can get all of these Custom Content Genius Templates and more
right here.

Promote with Grace

You don’t have to be a sleazy goo-roo to promote your solutions. Here’s how to promote with grace:

• Facebook: Deliver one part of your article with a link to the rest of your article on your profile, story, groups, pages, and events.

• Twitter: Deliver a 280 word appetizer for your article with a link to the rest of your article.

• LinkedIn: Deliver an appetizer for your article with a link to the rest of your article. Post with appropriate hashtags.

• YouTube: Use my 4 slide strategy => Title Slide > Problem Slide > Solution Slide > Call to Action Slide

• Instagram: While you could deliver your entire article this way, don’t. Deliver a portion of it. End at a place of “article intrigue.” Include a link to the rest.

• Pinterest: Part of my promo protocol is taking the 2 images I use in each article and converting them into Pinterest Pins. Then I drive the traffic to the article.

• TikTok: 15 second, 60 second, or 3 minute videos with the content in your article. Remember, you already have the script.

• BONUS: Stubstack: Substack is by far the best platform for Content Creators I’ve ever seen.

Profit with Ease

When you create with purpose and promote with grace, you can’t help but profit with ease. Here are 7 ways to do it:

• Lead Magnet: Did you know there are 3 easy ways to create a lead magnet from each article? Get all 3 here.

• Opt-in Page: No more worrying about what to say on an opt-in page. Simply use a sample of what you’ve already written as the opt-in text.

• Webinar: Not sure about creating the slides for your podcast or even what to say? May I remind you’ve already created the script in your article?

• Podcast: You’ll always know what to say on your podcast when you use your article script.

• LiveCast: The very same strategy goes for LiveCasts too.

• eBook: You remember those 7 articles from the Create with Purpose section above. There’s your 7 chapters for your ebook.

• Courses: Now convert those 3 mistakes, 3 secrets, etc. into 3 the Modules of your Mini-Course.

• BONUS: eCourses: Break up your article content into 3, 5, 7 emails and charge for ecourses.

There you have it: 21 ways to repurpose your articles and get the most profit from your expertise.

As I look back over this article training I really should charge for it, but it’s yours free, on me. Perhaps it will be a course soon;-)